DOCA smart mouse and console

This is a group assignment, we are working on a target market for a company/product on Kickstarter called DOCA smart mouse and console. For question 1, ignore demographics, geographics, and hobbies, as you will be focusing on lifestyle/psychographics. Ignore question 2
https://www.kickstarter.com/projects/cinarinc/doca-smart-mouse-and-touch-display-shortcut-and-editing-console
Who is their target market? Use the following to best define who the “CORE” consumer is they are targeting. This is a narrow view, not broad. Define by using, at the minimum: Demographics, Geographics, Hobbies, Lifestyle Why do you think they chose this target market? Write a 4-5 page paper (double spaced) that answers all these questions. This is a professional company summary. Use words, terms, and grammar that would be relevant in a business setting. Be thorough in your summary without be overly and unncessarily wordy. This is to be written in essay/report format.
Include a reference page.

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