Strategic Management

This case write-up assignment is based on the “Amazon.com, Inc.” case. To complete this assignment, you need to purchase the case book from Harvard Business School Publishing.
Your paper should focus on addressing the following questions: 1. Describe Amazon.com as of the end of the case. What kind of company is Amazon.com? 2. Assess Amazon’s resources and capabilities using the VRIO framework. Can Amazon gain and sustain a competitive advantage? Why or why not? What is Amazon’s core competency?

  1. How is Amazon using its core competency in its diversification efforts? Amazon continues to spend billions on seemingly unrelated diversification efforts? Do you believe these efforts contribute to Amazon gaining and sustaining a competitive advantage? Why or why not?
  2. Is AWS related to Amazon’s core business? Why or why not? Some investors are pressuring Jeff Bezos to spin out AWS as a standalone company? Do you agree with this recommendation? Why or why not?
  3. Which of its competitors does Bezos need to pay most attention to, and why? And how should he deal with them in terms of devising Amazon’s business strategy? What recommendations can he you make to Bezos?

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