Before the pandemic, you ran your restaurant business the traditional way of dine-in and occasional take-aways but all these has now changed. You now have dine-in customers and at the same time the demand for take-aways and online orders for your popular dishes are increasing daily.
As organisations need to have the right fit between internal structure and the external environment in order to succeed, determine how you can adapt your business to deal with the changes. (30 marks)
Additional readings: https://www.emerald.com/insight/content/doi/10.1108/IHR-09-2020-0052/full/html https://cnaluxury.channelnewsasia.com/experiences/kuala-lumpur-food-beverageindustry-covid-19-174066
(a) Describe with the help of a diagram the stages of the Organisational Life Cycle. (40 marks)
(b) Your start-up company, after years of struggle is now doing very well and you have opened several branches and have launched new products and services. However, you are now struggling to manage your business. Based on the Organisational Life Cycle, identify the stage your company is now at and what you could do manage your business well. (30 marks)